JAKARTA: Jakarta Fair 2011, the annual event held to coincide with the anniversary of Jakarta, recorded a total transaction value of IDR3.7 trillion with the number of visitor to reach 4 million people from 9 June to 10 July 2011.Total transaction value was up about 19% compared to last year which was only IDR3.1 trillion and the current total transaction successfully surpassed the set up target of IDR3.5 trillion, Committee Chairman of Jakarta Fair (PRJ) 2011 Prajna Murdaya said."Of the total transaction value as much as IDR3.7 billion, most of all was derived from the automotive sector with more than 50% contribution, followed by food and beverage, electronics and small and medium businesses," he said, yesterday.As he said, the total visitor in this year also increased to 4 million visitors from 3.5 million visitor in 2010."The successful implementation of PRJ 2011 can not be separated from the cooperation that exists between all parties that were involved in the celebration of the 484th anniversary of Jakarta," he said.Jakarta Governor Fauzi Bowo said the organization of PRJ from year to year has shown significant progress. It can be seen from the increase in the number of transactions and visitors."Hopefully all the exhibitors can take benefits from their participation in the PRJ 2011 especially in developing their business to be more successful," he said.Managing Director of PT Jakarta International Expo (JIExpo), the event organizer of PRJ, Budi Santoso added that rapidly increasing number of participants in PRJ this year amounting 2,600 companies with 1,300 platforms, including participants from state-owned companies and local-owned companies was influenced by the positive development of national economy."This is also proven that the existing of PRJ is able to encourage the industry to actively promote and innovate so that the product will have strong competitiveness in local and international marker," he said.Inviting new investmentIn addition, as he continued, PRJ is able to become a trigger to attract investment and jobs so it can increase entrepreneurs and communities income, while it also encourages the growth of national economy."We are optimistic that PRJ will able to support capacity and quality of goods and services from the participants as well as the productivity of national industry,. It is also an investment opportunities and the expansion of employment," he said.Vice Chairman of Chamber of Commerce in Jakarta Yukki N. Hanafi hopes the implementation of PRJ in the coming years may involve the creative industries in the country so that the industries could be growing in global market. (msw)

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